Five Star Beach Properties, LLC
Redevelopment of a Florida-based luxury beach rental company's image/brand standards in preparation for growth in the local vacation rental industry, while maintaining a consistent look for expansion to other locations
Original logo from 2008 and the 2015 redesign
At one time the company's expansion took them to 4 locations, each providing their own climate, landscapes, and activities. Maintaining consistency while capturing the vibe of the location was essential for keeping travelers connected to the brand.
Old 98 Destin
The birth of a lifestyle brand/website to promote interactive beach cameras, apparel, and vacation rental partnerships called for a solid identity. This logo was designed to present a nostalgic feel for Destin's fishing history and peaceful beach lifestyle, before the new highway brought the tourism and development to the area.
Coastal Catering Co.
Launch of a new catering company serving the 30A/Santa Rosa Beach, FL area, targeting vacation rental guests and promoting easy online ordering
Other Logos
